Strategy must be understood, respected, shared and imbibed across the organization

Aspirin, to be effective, needs to first dissolve in water. So does Strategy. You are unlikely to achieve your visions by throwing plans and roadmaps at your workforce. Strategy has to be understood, respected, shared and imbibed across for it to truly drive organizations. Under the pressure and in the busyness of delivering short-term outcomes, leaders often fail to recognize that they are not truly leading, but are just filling positions that satisfice. Employee engagement has become more about making employees feel “happy”, while making them “motivated” and “proud to be part” has taken a back seat. In fact, if you “ask” these employees, they’ll “tell” you. But most leaders don’t care enough. Without adequate importance given to strategic alignment within, organizations just fool themselves and their shareholders with vision statements and fancy roadmaps never to be walked upon.

Originally posted on LinkedIn on 14th January 2026